Archive for the tag "positioning"
Forget al Qaeda. The real terrorists are … GERMS. But don’t worry! There’s a real War on Terror going on. Dettol has a new product for germ-terrorised mums.
Posted: 19 September, 2010 in Life, Media, Science, values.
Tags: advertising, bacteria, branding, cleanliness, commerce, cynicism, dettol, DETTOL No-Touch Hand Wash System, fear, germs, hand wash, health, liquid soap, manufacturing, marketing, mothers, mums, positioning, product, Reckitt Benckiser, stupidity, terrorism
Let Values Australia be the first to break the news! We have discovered why we think Tony Abbott keeps running around in budgie smugglers (about which one wise man wrote, “all smuggle and no budgie”). It goes like this: Vlad Putin > Rasputin > the Mad Monk > the Mad Abbott. And that [...]
Posted: 29 March, 2010 in Australian Politics, comedy/humour, fun, History, Media, politics and government, Sex, values.
Tags: attention, Australian political values, Australian Politics, branding, Brokeback Mountain, campaign, Liberal Party, political campaign, politics, positioning, profile, Putin, Russian politics, spotlight, Tony Abbott, Vladimir Putin